Highlights
Rich was recently featured in Forbes magazine for his work as Worldwide Head of EPIC and Chief EQ Evangelist at Amazon.
How Amazon Uses Emotional Intelligence To Craft A Corporate Culture
Rich talks about the pivotal role that emotional intelligence plays in innovation. He discusses: 1/ managing the positive and negative effects of emotions, and 2/ systematizing an emotionally intelligent culture through codification, force multipliers, management practices, and community.
3 Lessons Amazon's Chief EQ Evangelist Learned Scaling EQ to 1.5 Million People
Rich shares the important lessons he learned as he scaled emotionally intelligent culture across Amazon globally: 1/ to scale EQ, you need to bake it into the culture, 2/ scaling EQ with ambient learning, not just training events, 3/ as AI grows, so will the need for EQ.
High Performance + High Humanity: Transforming Leadership at Global Scale
Rich Hua is a globally recognized expert on emotionally intelligent leadership, culture, and innovation at scale. As Chief EQ Evangelist and Worldwide Head of EPIC at Amazon, he built the world's largest corporate EQ community, engaging more than 70,000 members and helping transform emotional intelligence from an individual capability into a worldwide leadership movement.
Through his work, Rich has influenced more than 1.5 million people, equipping leaders and teams to build cultures that are more adaptive, resilient, innovative, and human-centered. He has delivered keynotes, workshops, and coaching to numerous Fortune 100 companies and leading academic institutions, including Stanford, Wharton, and the University of California, Berkeley.
Rich also served as an expert advisor to the Amazon Alexa team, helping shape the integration of empathy and emotional intelligence into Alexa+, the world’s most widely used AI assistant embedded in 600 million devices.
Rich is the founder of EPIQ Leadership Group, where he works with leaders and organizations to strengthen the human dimensions of performance: empathy, adaptability, resilience, trust, and innovation. In an era defined by AI and rapid change, his message is urgent and practical: IQ alone is not sufficient. Sustainable success requires the harmony of EQ and IQ—the EPIQ skill set.
Rich is a sought-after global keynote speaker whose work has been featured in Forbes, The Guardian, The Washington Post, and AWS Executive Insights.
How Rich Works with Leaders & Organizations
Keynotes
Dynamic, thought-provoking, and deeply human keynotes that challenge leaders to rethink how they lead in an era of AI, change, and fatigue. Rich blends compelling storytelling, cutting-edge research, and real-world experience to inspire action at scale—leaving audiences energized, aligned, and ready to lead differently.
Workshops
Immersive, highly engaging workshops that turn insight into capability. These sessions equip leaders and teams with practical EPIQ tools they can apply immediately to improve trust, collaboration, adaptability, and performance in fast-moving environments.
Executive & Organizational Consulting
Strategic advisory partnerships for executives and leadership teams navigating transformation, growth, or cultural change. Rich works closely with senior leaders to diagnose challenges, design emotionally intelligent strategies, and embed human-centered leadership practices that drive sustainable results.
Executive Coaching
Personalized, high-impact coaching for senior leaders who want to elevate their empathy, purpose, inspiration, and connection. These sessions build deep self-awareness, resilience, and clarity—helping leaders show up with confidence, clear thinking, and humanity when it matters most.
Testimonials
"This was one of the best trainings I have ever attended. the story, message, materials - all great and useful for my internal and external connections. This should be mandatory for all employees."
• Account Executive, Amazon Ads
"Rich's presentations are not only engaging and compelling but also perfectly blend personal stories with effective calls to action, making his insights profoundly resonant and actionable."
• Head of Technical Strategy, Leading Restaurant POS SaaS company
"This was one of the most engaging, informative, valuable and well-delivered sessions I have seen anywhere."
• Sales Manager, AWS
"The engagement produced positive changes for me as a leader and these changes rippled through the broader
organization."
• Chief Technology Officer, UK Fintech Company
”This was fantastic. I’ve gained more value from this session than from my executive coach! Thank you, Rich!”
• HR Leader, AIGX at Amazon
Learn EPIQ Skills from Rich Hua
My course on Emotional Intelligence for Resilient, Adaptable, and High Performance Leadership is open for enrollment. Access the same skills that have helped 100,000s of elite professionals elevate their performance!
You will learn to:
• Strengthen emotional agility to think clearly in high-stakes situations
• Increase adaptability and resilience (for self and team) to sustain high performance without burnout
• Transform disagreements into better decisions through productive conflict
• Lead with high expectations & high empathy to bring out the best in others
• Strengthen trust and connection in remote/hybrid work environments
• Influence managers & teammates to achieve your goals
Go here to learn more and enroll.
Rich Hua has delivered keynotes and workshops to
